{
  "collection_date": "2026-10-18",
  "review_status": "AI structural and skeptical review; no human audit or fresh source recapture",
  "count_unit": "Source-text records, conservatively collapsed by venue/date/locator; never users or market size",
  "summary": {
    "theme_count": 34,
    "quote_count": 74,
    "snippet_quotes": 8,
    "request_count": 14,
    "request_quote_count": 17,
    "venue_count": 24
  },
  "picture": {
    "theme_id": "V01",
    "venue_id": "app-jp",
    "texts": 22,
    "denominator": 50,
    "dates": "3–17 Oct 2026"
  },
  "venues": [
    {
      "id": "app-jp",
      "name": "App Store JP",
      "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
      "texts_read": 50,
      "dates": "3–17 Oct 2026",
      "method": "50 written reviews captured; 1–3 star text read in full, 4–5 star text skimmed.",
      "bias": "Self-selected written reviews; one page per country, different windows; not representative of ratings or users."
    },
    {
      "id": "app-gb",
      "name": "App Store GB",
      "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
      "texts_read": 50,
      "dates": "27 Sep–9 Oct 2026",
      "method": "50 written reviews captured; 1–3 star text read in full, 4–5 star text skimmed.",
      "bias": "Self-selected written reviews; one page per country, different windows; not representative of ratings or users."
    },
    {
      "id": "app-au",
      "name": "App Store AU",
      "url": "https://itunes.apple.com/au/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
      "texts_read": 50,
      "dates": "25 Sep–16 Oct 2026",
      "method": "50 written reviews captured; 1–3 star text read in full, 4–5 star text skimmed.",
      "bias": "Self-selected written reviews; one page per country, different windows; not representative of ratings or users."
    },
    {
      "id": "app-de",
      "name": "App Store DE",
      "url": "https://itunes.apple.com/de/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
      "texts_read": 50,
      "dates": "1–25 Aug 2026",
      "method": "50 written reviews captured; 1–3 star text read in full, 4–5 star text skimmed.",
      "bias": "Self-selected written reviews; one page per country, different windows; not representative of ratings or users."
    },
    {
      "id": "app-fr",
      "name": "App Store FR",
      "url": "https://itunes.apple.com/fr/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
      "texts_read": 50,
      "dates": "18 Aug–8 Sep 2026",
      "method": "50 written reviews captured; 1–3 star text read in full, 4–5 star text skimmed.",
      "bias": "Self-selected written reviews; one page per country, different windows; not representative of ratings or users."
    },
    {
      "id": "trustpilot",
      "name": "Trustpilot",
      "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
      "texts_read": null,
      "dates": "Aug–Oct 2026 in collection note; retained examples also include 25 Jul",
      "method": "About 22 reviews reported read; exact denominator not supplied.",
      "bias": "Complaint-selected; alleged scam stores are reviewers’ reports, not adjudicated findings."
    },
    {
      "id": "productreview",
      "name": "ProductReview.com.au",
      "texts_read": null,
      "dates": "Collection 18 Oct 2026; individual reading dates not supplied",
      "method": "About 10 reviews reported read; no verbatim examples retained in the supplied corpus. Exact source page URL not supplied; no link reconstructed.",
      "bias": "Self-selected reviews; no per-theme split can be recovered."
    },
    {
      "id": "aix",
      "name": "aix app: Google Play quotations",
      "url": "https://app.aixinc.io/app-27210-pinterest/",
      "texts_read": 6,
      "dates": "Retained example 15 Feb 2026; collected 18 Oct 2026",
      "method": "Aggregator summary plus 6 Google Play quotations reported read.",
      "bias": "Secondary quotations, not direct Google Play access; summary is not another review."
    },
    {
      "id": "unstar",
      "name": "Unstar: Google Play study",
      "url": "https://unstar.app/blog/pinterest-download-button-moved-to-share-cant-save-images-reviews-2026",
      "texts_read": null,
      "dates": "Study published 15 Oct 2026; study window 15 Aug–14 Oct 2026",
      "method": "One study page read; study reports 42 download-button reviews.",
      "bias": "42 is the study’s count, not 42 original reviews read by this project."
    },
    {
      "id": "r-blogging",
      "name": "r/Blogging",
      "url": "https://www.reddit.com/r/Blogging/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "100 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Tool-seller-heavy venue: scheduler/vendor promotion may contaminate anecdotes."
    },
    {
      "id": "r-digitalmarketing",
      "name": "r/DigitalMarketing",
      "url": "https://www.reddit.com/r/DigitalMarketing/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "78 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Tool-seller-heavy venue: scheduler/vendor promotion may contaminate anecdotes."
    },
    {
      "id": "r-femalefashionadvice",
      "name": "r/femalefashionadvice",
      "url": "https://www.reddit.com/r/femalefashionadvice/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "65 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-etsy",
      "name": "r/Etsy",
      "url": "https://www.reddit.com/r/Etsy/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "52 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-interiordesign",
      "name": "r/InteriorDesign",
      "url": "https://www.reddit.com/r/InteriorDesign/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "52 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-genz",
      "name": "r/GenZ",
      "url": "https://www.reddit.com/r/GenZ/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "32 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-shopify",
      "name": "r/shopify",
      "url": "https://www.reddit.com/r/shopify/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "31 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Tool-seller-heavy venue: scheduler/vendor promotion may contaminate anecdotes."
    },
    {
      "id": "r-weddingplanning",
      "name": "r/weddingplanning",
      "url": "https://www.reddit.com/r/weddingplanning/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "30 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-ppc",
      "name": "r/PPC",
      "url": "https://www.reddit.com/r/PPC/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "20 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Tool-seller-heavy venue: scheduler/vendor promotion may contaminate anecdotes."
    },
    {
      "id": "r-chatgpt",
      "name": "r/ChatGPT",
      "url": "https://www.reddit.com/r/ChatGPT/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "15 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-instagram",
      "name": "r/Instagram",
      "url": "https://www.reddit.com/r/Instagram/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "15 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "r-crafts",
      "name": "r/crafts",
      "url": "https://www.reddit.com/r/crafts/",
      "texts_read": null,
      "dates": "Search since Jan 2025; collected 18 Oct 2026",
      "method": "14 posts listed, not a verified count read. Titles/top comments reviewed; 31 threads with comments across all Reddit venues, allocation not recorded.",
      "bias": "Title/full-text selection for Pinterest; archive scores captured early. Removal rules and self-selection affect what is visible."
    },
    {
      "id": "hn",
      "name": "Hacker News",
      "url": "https://news.ycombinator.com/",
      "texts_read": null,
      "dates": "Retained examples 23 Feb 2026; collected 18 Oct 2026",
      "method": "5 threads read; roughly 60 stories listed, comment-text denominator unavailable.",
      "bias": "Technical and non-user view; one thread supplies the retained examples."
    },
    {
      "id": "threads",
      "name": "Threads",
      "url": "https://www.threads.com/",
      "texts_read": 7,
      "dates": "Retained dated snippets Dec 2025–Jul 2026, plus an undated snippet",
      "method": "7 search snippets reported seen; source posts not opened.",
      "bias": "SNIPPET only; search may mix the post and replies."
    },
    {
      "id": "business",
      "name": "Pinterest Business Community",
      "url": "https://community.pinterest.biz/c/advertisers",
      "texts_read": null,
      "dates": "Retained topics Jun–Oct 2026; request examples also Sep 2025",
      "method": "2 topics read plus about 10 topic snippets; exact per-category denominator unavailable.",
      "bias": "Support forum over-represents breakage; distinguish topic text from a search excerpt."
    }
  ],
  "themes": [
    {
      "segment": "pinners",
      "theme": "Search box breaks Japanese input: dakuten, small kana and kanji conversion fail, so people cannot search",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "検索で文字変換が出来ない なので探したいものが探せなくなりました",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-06",
          "read": "READ",
          "translation_mine": "Can't convert characters in search, so I can no longer find what I want to find",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 2,
          "record_key": "T001"
        },
        {
          "text": "検索するために文字打ったら濁点打つたびに^ ^この絵文字でてきます",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-12",
          "read": "READ",
          "translation_mine": "When I type to search, every dakuten mark turns into this ^ ^ emoji",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 2,
          "record_key": "T002"
        },
        {
          "text": "最近濁点が入力できないので他のとこで打ってコピペして検索しています",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-12",
          "read": "READ",
          "translation_mine": "Lately I can't enter dakuten, so I type elsewhere and paste it in to search",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T002"
        }
      ],
      "id": "V01",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "sample_counts": [
        {
          "venue_id": "app-jp",
          "texts": 22,
          "denominator": 50,
          "dates": "3–17 Oct 2026",
          "basis": "full venue sample"
        }
      ],
      "short_theme": "Japanese typing"
    },
    {
      "segment": "pinners",
      "theme": "Ad-load complaints, including but not limited to search; reviewers report unrelated ads",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "seit ein paar Wochen kommt massiv viel Werbung wenn ich etwas suche. Teilweise kommen 4 Werbungen , bevor die Suchvorschläge",
          "url": "https://itunes.apple.com/de/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-08-17",
          "read": "READ",
          "translation_mine": "for a few weeks there has been massive advertising when I search. Sometimes 4 ads come before the search suggestions",
          "venue_id": "app-de",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 20,
          "record_key": "T003"
        },
        {
          "text": "When I search something up 9/10 of the first results will be ads.",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-06",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 13,
          "record_key": "T004"
        },
        {
          "text": "You get 1 pin for your search and the reat of your feed is nothing but ad space for temu or whatever.",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-10-09",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 22,
          "record_key": "T005"
        }
      ],
      "id": "V02",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "sample_counts": [
        {
          "venue_id": "app-de",
          "texts": 31,
          "denominator": 50,
          "dates": "1–25 Aug 2026",
          "basis": "full venue sample",
          "scope_note": "31 of 50 DE reviews mention ads generally; the search-specific subset was not counted."
        }
      ],
      "short_theme": "Ad load, including search"
    },
    {
      "segment": "pinners",
      "theme": "Reviewers say AI images crowd out real references; ask to exclude AI in search",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "AIを減らす、という選択肢しかないけど、普通に除外検索させてほしい。",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-14",
          "read": "READ",
          "translation_mine": "There's only an option to reduce AI; I want to be able to exclude it in search",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T006"
        },
        {
          "text": "Pinterest gives me the same style nowadays and it’s impossible to get inspired.",
          "url": "https://www.reddit.com/r/weddingplanning/",
          "date": "2026-01-28",
          "read": "SNIPPET",
          "locator": "thread 'With Pinterest getting saturated with AI, let’s start a thread to share photos for other brides to get inspo!'",
          "venue_id": "r-weddingplanning",
          "word_count": 13,
          "record_key": "T007"
        }
      ],
      "id": "V03",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "AI exclusion"
    },
    {
      "segment": "pinners",
      "theme": "Ads disguised as ordinary pins; a tap on a pretty image lands on Amazon or a store",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "it doesn't look like an Amazon ad it looks like something pretty that somebody homemade and just as I click on it",
          "url": "https://www.reddit.com/r/crafts/",
          "date": "2025-04-27",
          "read": "READ",
          "locator": "thread 'Tired of Pinterest', top comments",
          "venue_id": "r-crafts",
          "word_count": 22,
          "record_key": "T008"
        },
        {
          "text": "スライドする度左右どっちにも出てくるから毎回AmazonかSafariに飛ばされて余計なストレス。",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-13",
          "read": "READ",
          "translation_mine": "They appear on both sides every time I swipe, so I get sent to Amazon or Safari every time; extra stress",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T009"
        },
        {
          "text": "there is no way to turn off 4 out of ever 5 pins being poorly marked ads linking to an Amazon product",
          "url": "https://www.threads.com/",
          "date": "2025-12-14",
          "read": "SNIPPET",
          "locator": "Threads post 'The way Pinterest went from being a unique, helpful little corner of the internet...' replies",
          "venue_id": "threads",
          "word_count": 22,
          "record_key": "T010"
        }
      ],
      "id": "V04",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Accidental store taps"
    },
    {
      "segment": "pinners",
      "theme": "Workarounds to get usable search: add a swear word, add 'ideas' to the query, mass-block ads, use a VPN",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "I add “idea” on the end of what I’m looking for an it really helps.",
          "url": "https://www.reddit.com/r/crafts/",
          "date": "2025-04-27",
          "read": "READ",
          "locator": "thread 'Tired of Pinterest'",
          "venue_id": "r-crafts",
          "word_count": 15,
          "record_key": "T008"
        },
        {
          "text": "all you have to do is type on what you’re looking for plus a curse word.",
          "url": "https://www.threads.com/",
          "date": "Undated",
          "read": "SNIPPET",
          "locator": "Threads post, search snippet",
          "excerpt_trimmed": true,
          "venue_id": "threads",
          "word_count": 16,
          "record_key": "T011",
          "date_note": "Collector inferred 2026 from context; unverified and not used as a date."
        }
      ],
      "id": "V05",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Search workarounds"
    },
    {
      "segment": "pinners",
      "theme": "Teens cannot sign up: age check rejects users who say they are 13 or older; one asks 'why 16+ now'",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "Even though I am 13 it still would not let me sign up",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-01",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 13,
          "record_key": "T012"
        },
        {
          "text": "Impossible de s’inscrire même après 13 ans et autorisations parentales",
          "url": "https://itunes.apple.com/fr/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-09-02",
          "read": "READ",
          "translation_mine": "Impossible to sign up even after 13 and with parental permission",
          "venue_id": "app-fr",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 10,
          "record_key": "T013"
        },
        {
          "text": "why 16+ now",
          "url": "https://itunes.apple.com/au/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-09-29",
          "read": "READ",
          "venue_id": "app-au",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 3,
          "record_key": "T014"
        }
      ],
      "id": "V06",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Age-check failures"
    },
    {
      "segment": "pinners",
      "theme": "Unwanted emails and notifications that continue after unsubscribing or uninstalling",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "I unsubscribe from emails 5 times and each time they would use another email to spam me",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-05",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 17,
          "record_key": "T015"
        },
        {
          "text": "アプリ消したはずなのに通知がうるさい",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-17",
          "read": "READ",
          "translation_mine": "I deleted the app but the notifications are still annoying",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T016"
        }
      ],
      "id": "V07",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Unwanted messages"
    },
    {
      "segment": "pinners",
      "theme": "Saved pins hard to get back to: board order scrambled, board tabs removed, boards show 'new ideas' instead of what was saved, no sort for 30k pins, download moved into Share",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "ボード内の画像の順番がバラバラで保存順になってない。",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-08",
          "read": "READ",
          "translation_mine": "Images in my board are in random order, not the order I saved them",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T017"
        },
        {
          "text": "when i click on my board and it shows me “new things” and not the shit i pinned already",
          "url": "https://www.threads.com/",
          "date": "2025-12-11",
          "read": "SNIPPET",
          "locator": "Threads post 'Pinterest SUCKS now. My entire feed is ads...' replies",
          "excerpt_trimmed": true,
          "venue_id": "threads",
          "word_count": 19,
          "record_key": "T018"
        }
      ],
      "id": "V08",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Saved-pin access"
    },
    {
      "segment": "pinners",
      "theme": "Reviewers report violation notices after saving art-reference images",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "画面上に出ている画像を保存しただけで、ガイドラインに違反して削除って？",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-10",
          "read": "READ",
          "translation_mine": "Deleted for violating guidelines just because I saved an image shown on screen?",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T019"
        },
        {
          "text": "保存したポーズ集や人体のデッサンなどの画像がセンシティブ判定されて違反通知が届くことがあった。",
          "url": "https://app.aixinc.io/app-27210-pinterest/",
          "date": "2026-02-15",
          "read": "READ",
          "locator": "Google Play review quoted by aix app",
          "translation_mine": "Saved pose collections and figure-drawing images were judged sensitive and I got violation notices",
          "venue_id": "aix",
          "secondary": true,
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T020"
        }
      ],
      "id": "V09",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Saving violation notices"
    },
    {
      "segment": "pinners",
      "theme": "Turning a board into action: boards too big to brief a vendor, saves scattered across Pinterest/Instagram/TikTok, asks for AI to organise or turn a pin into a plan",
      "kind": "ask",
      "search_shopping": false,
      "quotes": [
        {
          "text": "Boards with 300 saved pins give a florist almost nothing actionable.",
          "url": "https://www.reddit.com/r/weddingplanning/",
          "date": "2026-05-11",
          "read": "READ",
          "locator": "thread 'Are wedding pinterest boards useful for vendors?'",
          "venue_id": "r-weddingplanning",
          "word_count": 11,
          "record_key": "T021"
        },
        {
          "text": "my ideas are completely scattered everywhere - Pinterest boards, saved posts on Insta, liked videos on TikTok",
          "url": "https://www.reddit.com/r/weddingplanning/",
          "date": "2026-08-05",
          "read": "READ",
          "locator": "thread 'How do you all keep track of everything between Pinterest, Insta, and TikTok?'",
          "venue_id": "r-weddingplanning",
          "word_count": 17,
          "record_key": "T022"
        },
        {
          "text": "Ideally it could search my boards and sections, tell me where I saved something, find duplicates or misplaced Pins",
          "url": "https://www.reddit.com/r/ChatGPT/",
          "date": "2026-10-17",
          "read": "READ",
          "locator": "thread 'Can we please get a Pinterest plugin for ChatGPT?...'",
          "venue_id": "r-chatgpt",
          "word_count": 19,
          "record_key": "T023"
        }
      ],
      "id": "V10",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Boards into action"
    },
    {
      "segment": "pinners",
      "theme": "Search results follow the trend meaning of a word, not the user's ('preppy' returns neon and florals)",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "I just went to go and find some ‘preppy’ inspo on Pinterest and why am I seeing bright florals and neon colours?!",
          "url": "https://www.reddit.com/r/femalefashionadvice/",
          "date": "2025-08-15",
          "read": "READ",
          "locator": "Thread title: I just went to go and find some ‘preppy’ inspo on Pinterest and why am I seeing bright florals and neon colours?!",
          "venue_id": "r-femalefashionadvice",
          "word_count": 22,
          "record_key": "T024"
        }
      ],
      "id": "V11",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Query meaning"
    },
    {
      "segment": "pinners",
      "theme": "App slow, fails to load, pauses background music, collage editor bugs",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "The app is back to pausing my music even though I have the play videos turned off.",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-02",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 17,
          "record_key": "T025"
        },
        {
          "text": "it takes 5 or more refreshes to actually get it to work",
          "url": "https://itunes.apple.com/au/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-16",
          "read": "READ",
          "venue_id": "app-au",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 12,
          "record_key": "T026"
        }
      ],
      "id": "V12",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "App reliability"
    },
    {
      "segment": "pinners",
      "theme": "Praise: still the best place for visual references and planning; recommendations match taste",
      "kind": "praise",
      "search_shopping": false,
      "quotes": [
        {
          "text": "最近は自分にマッチした内容がトップページに出てきてネットで探すよりも欲しい画像に早く辿り着けるいいアプリだなと感じます。",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-10",
          "read": "READ",
          "translation_mine": "Lately content that matches me shows on the home page; I reach the image I want faster than searching the web",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T019"
        },
        {
          "text": "Absolutely brilliant if you need any subject for art, painting or drawing!",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-09-14",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 12,
          "record_key": "T027"
        },
        {
          "text": "Pinterest is still unbeatable for visual inspiration boards.",
          "url": "https://www.reddit.com/r/weddingplanning/",
          "date": "2025-06-21",
          "read": "SNIPPET",
          "locator": "thread 'Any AI tools that can help with wedding planning and venue research?'",
          "venue_id": "r-weddingplanning",
          "word_count": 8,
          "record_key": "T028"
        }
      ],
      "id": "V13",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Visual inspiration"
    },
    {
      "segment": "pinners",
      "theme": "Would pay for an ad-free tier",
      "kind": "ask",
      "search_shopping": false,
      "quotes": [
        {
          "text": "I would pay a subscription to get rid of the ads.",
          "url": "https://itunes.apple.com/au/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-08",
          "read": "READ",
          "venue_id": "app-au",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 11,
          "record_key": "T029"
        },
        {
          "text": "I will pay for Premium if I never have to see an ad, or AI garbage.",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-10-08",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 16,
          "record_key": "T030"
        }
      ],
      "id": "V14",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Paid ad-free tier"
    },
    {
      "segment": "pinners",
      "theme": "Pinterest pins pollute Google image search behind a login wall; people block the domain in Kagi or add -pinterest",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "Google image search was semi-useless for years due to being spammed by login-walled pinterest images.",
          "url": "https://news.ycombinator.com/",
          "date": "2026-02-23",
          "read": "READ",
          "locator": "thread 'Pinterest is drowning in a sea of AI slop and auto-moderation'",
          "venue_id": "hn",
          "word_count": 15,
          "record_key": "T031"
        },
        {
          "text": "Not if you use `-pinterest -facebook`.",
          "url": "https://news.ycombinator.com/",
          "date": "2026-02-23",
          "read": "READ",
          "locator": "Thread: Pinterest is drowning in a sea of AI slop and auto-moderation",
          "venue_id": "hn",
          "word_count": 6,
          "record_key": "T031"
        }
      ],
      "id": "V15",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "segment_note": "Includes non-users searching the public web, coded here under pinners for the four-segment display.",
      "short_theme": "Login walls on web"
    },
    {
      "segment": "pinners",
      "theme": "Leaving or looking for alternatives (Are.na, Eagle, tumblr, Instagram collections, Lemon8, magazines, ad-free clones)",
      "kind": "ask",
      "search_shopping": false,
      "quotes": [
        {
          "text": "Is there an app that’s replaced Pinterest / is better than Pinterest currently is?",
          "url": "https://www.threads.com/",
          "date": "2026-07-08",
          "read": "SNIPPET",
          "locator": "Threads post, search snippet",
          "venue_id": "threads",
          "word_count": 14,
          "record_key": "T032"
        },
        {
          "text": "The problem I’ve found with using insta is that I can’t search my saved items.",
          "url": "https://www.reddit.com/r/crafts/",
          "date": "2025-04-27",
          "read": "READ",
          "locator": "thread 'Tired of Pinterest'",
          "venue_id": "r-crafts",
          "word_count": 15,
          "record_key": "T008"
        }
      ],
      "id": "V16",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Seeking alternatives"
    },
    {
      "segment": "shoppers",
      "theme": "Shoppers report scam or bait-and-switch stores advertised on Pinterest",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "there are about 8 of the same dress from different vendor names but all.have the same design.for their webpage",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-10-09",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 19,
          "record_key": "T005"
        },
        {
          "text": "They kept answering with a perfect PR pitch about how wonderful they are, but they will not ban that company from advertising.",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-09-02 (experience date; posted date not shown)",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 22,
          "record_key": "T033"
        },
        {
          "text": "How can you just show advertisement for fake sites like all the time?",
          "url": "https://itunes.apple.com/de/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-08-01",
          "read": "READ",
          "venue_id": "app-de",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 13,
          "record_key": "T034"
        }
      ],
      "id": "V17",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Store trust"
    },
    {
      "segment": "shoppers",
      "theme": "'Where is this from?': people post a pin to another community to identify the product, maker or person because the pin does not say",
      "kind": "ask",
      "search_shopping": true,
      "quotes": [
        {
          "text": "I found this image on Pinterest, does anybody know where this bedframe is from?",
          "url": "https://www.reddit.com/r/InteriorDesign/",
          "date": "2025-03-16",
          "read": "READ",
          "locator": "Thread title: I found this image on Pinterest, does anybody know where this bedframe is from?",
          "venue_id": "r-interiordesign",
          "word_count": 14,
          "record_key": "T035"
        },
        {
          "text": "Found this outfit on Pinterest, any idea which brand its from or where they it was bought?",
          "url": "https://www.reddit.com/r/femalefashionadvice/",
          "date": "2025-08-17",
          "read": "READ",
          "locator": "Thread title: Found this outfit on Pinterest, any idea which brand its from or where they it was bought?",
          "venue_id": "r-femalefashionadvice",
          "word_count": 17,
          "record_key": "T036"
        },
        {
          "text": "Need help finding this wedding dress from Pinterest. Plz help!",
          "url": "https://www.reddit.com/r/weddingplanning/",
          "date": "2025-06-01",
          "read": "READ",
          "locator": "Thread title: Need help finding this wedding dress from Pinterest. Plz help!",
          "venue_id": "r-weddingplanning",
          "word_count": 10,
          "record_key": "T037"
        }
      ],
      "id": "V18",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Identify a product"
    },
    {
      "segment": "shoppers",
      "theme": "'Is this store legit?' before buying from a pin",
      "kind": "ask",
      "search_shopping": true,
      "quotes": [
        {
          "text": "I need a dress similar to this one I found through Pinterest, but idk if this website is a scam or not?",
          "url": "https://www.reddit.com/r/femalefashionadvice/",
          "date": "2025-08-25",
          "read": "READ",
          "locator": "Thread title: I need a dress similar to this one I found through Pinterest, but idk if this website is a scam or not?",
          "venue_id": "r-femalefashionadvice",
          "word_count": 22,
          "record_key": "T038"
        },
        {
          "text": "I keep finding it but each site is a scam (According to reviews on trustpilot) please can you try and stop th",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-07-25",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 22,
          "record_key": "T039"
        }
      ],
      "id": "V19",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Check a store"
    },
    {
      "segment": "shoppers",
      "theme": "Links that no longer lead to the thing pinned; pins lead to shopping rather than free how-tos",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "the links on pinterest used to actually work and they didn’t always lead you to spending money on things",
          "url": "https://www.reddit.com/r/femalefashionadvice/",
          "date": "2025-01-04",
          "read": "READ",
          "locator": "thread 'Where are you getting your fashion inspired (now that AI ruined Pinterest)?'",
          "venue_id": "r-femalefashionadvice",
          "word_count": 19,
          "record_key": "T040"
        },
        {
          "text": "I have yet to buy something that I found on Pinterest though.",
          "url": "https://www.reddit.com/r/GenZ/",
          "date": "2025-07-12",
          "read": "READ",
          "locator": "thread 'Do y'all use Pinterest?'",
          "venue_id": "r-genz",
          "word_count": 12,
          "record_key": "T041"
        }
      ],
      "id": "V20",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Destination mismatch"
    },
    {
      "segment": "shoppers",
      "theme": "Some users say they do buy from Pinterest ads, mostly craft supplies and wishlists",
      "kind": "praise",
      "search_shopping": true,
      "quotes": [
        {
          "text": "Speaking as a customer, Pinterest ads made me buy a bunch of yarn multiple times",
          "url": "https://www.reddit.com/r/PPC/",
          "date": "2026-07-05",
          "read": "READ",
          "locator": "thread 'Losing clients over Pinterest attribution even when it's working'",
          "venue_id": "r-ppc",
          "word_count": 15,
          "record_key": "T042"
        },
        {
          "text": "as someone who uses pinterest often i always click on ads while i’m on there!",
          "url": "https://www.reddit.com/r/shopify/",
          "date": "2026-05-16",
          "read": "READ",
          "locator": "thread 'pinterest ads seemingly not work'",
          "venue_id": "r-shopify",
          "word_count": 15,
          "record_key": "T043"
        }
      ],
      "id": "V21",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Buying from ads"
    },
    {
      "segment": "shoppers",
      "theme": "Lens (visual search) shows a blank screen; no way to reach support",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "Pinterest Lens is now only producing a blank screen.",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-10-08",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 9,
          "record_key": "T030"
        }
      ],
      "id": "V22",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Lens reliability"
    },
    {
      "segment": "creators",
      "theme": "Creators report sudden traffic loss and scripted support replies",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "On 18-19 August my Pinterest outbound clicks went to zero across every pin older than a week. Not a decline, a cliff.",
          "url": "https://www.reddit.com/r/Blogging/",
          "date": "2026-08-30",
          "read": "READ",
          "locator": "thread 'Pinterest traffic vanishing overnight: I’m collecting the cases properly...'",
          "venue_id": "r-blogging",
          "word_count": 22,
          "record_key": "T044"
        },
        {
          "text": "I get useless bot / scripted responses from Pinterest when I query the issue.",
          "url": "https://www.reddit.com/r/Blogging/",
          "date": "2026-08-30",
          "read": "READ",
          "locator": "Thread: Pinterest traffic vanishing overnight: I’m collecting the cases properly...",
          "venue_id": "r-blogging",
          "word_count": 14,
          "record_key": "T044"
        },
        {
          "text": "I have contacted Pinterest support 3 times now and have been sent back an automatic response about analytics fluctuating",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-07",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 19,
          "record_key": "T045"
        }
      ],
      "id": "V23",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Traffic cliffs"
    },
    {
      "segment": "creators",
      "theme": "AI detection misfires on edited real photos",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "only with images where I had applied a filter. AI content detection on Pinterest still isn't very good.",
          "url": "https://www.reddit.com/r/Blogging/",
          "date": "2026-09-05",
          "read": "READ",
          "locator": "thread 'Pinterest traffic vanishing overnight...'",
          "venue_id": "r-blogging",
          "word_count": 18,
          "record_key": "T046"
        }
      ],
      "id": "V24",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "AI-label errors"
    },
    {
      "segment": "creators",
      "theme": "Creators report slow or poorly converting traffic and changing fresh-pin expectations",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "Pinterest wants \"\"fresh pins\"\" but the definition keeps shifting.",
          "url": "https://www.reddit.com/r/Blogging/",
          "date": "2026-09-25",
          "read": "READ",
          "locator": "thread 'The fresh pins thing on Pinterest is confusing everyone'",
          "venue_id": "r-blogging",
          "word_count": 9,
          "record_key": "T047"
        },
        {
          "text": "it's cold traffic and tends to convert less often. Google is still my number one for conversions.",
          "url": "https://www.reddit.com/r/Blogging/",
          "date": "2026-05-31",
          "read": "READ",
          "locator": "thread 'Is Pinterest still useful for getting blog traffic?'",
          "venue_id": "r-blogging",
          "word_count": 17,
          "record_key": "T048"
        },
        {
          "text": "I get decent traffic, but it seems it's all lookie-loos.",
          "url": "https://www.reddit.com/r/Etsy/",
          "date": "2026-05-26",
          "read": "READ",
          "locator": "thread 'Is pinterest marketing for small business still effective in 2026?'",
          "venue_id": "r-etsy",
          "word_count": 10,
          "record_key": "T049"
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      "id": "V25",
      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Traffic conversion"
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    {
      "segment": "creators",
      "theme": "Pins get copied: savers make the item themselves or competitors copy popular designs",
      "kind": "complaint",
      "search_shopping": false,
      "quotes": [
        {
          "text": "my only designs that were copied were popular pins. I don’t bother pinning my products very much any more.",
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          "date": "2026-05-26",
          "read": "READ",
          "locator": "thread 'Is pinterest marketing for small business still effective in 2026?'",
          "venue_id": "r-etsy",
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          "record_key": "T049"
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      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Copied designs"
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    {
      "segment": "creators",
      "theme": "Creators praise long-lived traffic (self-reported, not measured here)",
      "kind": "praise",
      "search_shopping": false,
      "quotes": [
        {
          "text": "On IG, a post dies in 24-48 hours, but a good Pin can keep driving targeted traffic for months or even years",
          "url": "https://www.reddit.com/r/DigitalMarketing/",
          "date": "2026-10-12",
          "read": "READ",
          "locator": "thread 'Stop treating pinterest content the same as instagram content'",
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      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Lasting traffic"
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    {
      "segment": "creators",
      "theme": "Penalised after using Pinterest's own invited feature (Amazon storefront pins)",
      "kind": "complaint",
      "search_shopping": true,
      "quotes": [
        {
          "text": "Only because I created pins from my Amazon storefront, after YOU invited me to do so",
          "url": "https://itunes.apple.com/fr/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
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          "locator": "Written review; date locates the example in the captured country feed",
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      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
      "short_theme": "Invited feature penalty"
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          "url": "https://community.pinterest.biz/c/advertisers",
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          "read": "READ",
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        {
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          "read": "READ",
          "locator": "thread '[ Pinterest Ads ] $7k ad spend with $156 sales. Seriously?'",
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      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
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          "read": "READ",
          "locator": "thread 'Is Pinterest Ads ROAS Actually Accurate?...'",
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          "read": "READ",
          "locator": "thread 'Losing clients over Pinterest attribution even when it's working'",
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          "date": "2026-07-03",
          "read": "READ",
          "locator": "Thread title: Pinterest is driving traffic but my dashboard says it makes no money",
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      "count_note": "Venue counts are conservative source-text records represented by retained excerpts; the collector’s pooled theme total was removed.",
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      "search_shopping": false,
      "quotes": [
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          "text": "nicht darum bemüht wurde mir zu helfen erfolgreiche Ads zu schalten, sondern einfach nur versucht wurde mein Budget für Kampagnen zu erhöhen.",
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          "read": "READ",
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          "venue_id": "business",
          "translation_label": "Our translation (research collector); unaudited",
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          "read": "SNIPPET",
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          "text": "Vintage jewelry pins consistently get 4-6% click through, my knitted goods pins are at like 1.5%.",
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      "venue_id": "business",
      "texts": 1,
      "basis": "retained source-record lower bound",
      "theme_id": "V32",
      "segment": "advertisers"
    },
    {
      "venue_id": "r-shopify",
      "texts": 1,
      "basis": "retained source-record lower bound",
      "theme_id": "V32",
      "segment": "advertisers"
    },
    {
      "venue_id": "business",
      "texts": 1,
      "basis": "retained source-record lower bound",
      "theme_id": "V33",
      "segment": "advertisers"
    },
    {
      "venue_id": "r-shopify",
      "texts": 1,
      "basis": "retained source-record lower bound",
      "theme_id": "V33",
      "segment": "advertisers"
    },
    {
      "venue_id": "r-digitalmarketing",
      "texts": 2,
      "basis": "retained source-record lower bound",
      "theme_id": "V34",
      "segment": "advertisers"
    }
  ],
  "ranking_label": "JUDGMENT, not measured demand",
  "ranking_method": "Consequence, Search & Shopping fit, evidence strength each scored 1–3 by this reviewer. Score = 2 × consequence + fit + evidence. Ties: evidence strength, then collector order. This is an ordinal editorial priority, not an impact estimate.",
  "requests": [
    {
      "request": "Show far fewer ads, above all inside search results; keep ads relevant to the query",
      "segments": [
        "pinners"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "Reduce the amount of ads!",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-01",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 5,
          "record_key": "T012"
        },
        {
          "text": "PLEASE QUIT IT WITH THE DAMN ADS!!",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-10-08",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 7,
          "record_key": "T030"
        }
      ],
      "id": "R01",
      "collector_order": 1,
      "request_type": "Explicit ad-reduction request; relevance is a broader complaint",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 3,
        "search_shopping_fit": 3,
        "evidence_strength": 3,
        "score": 12,
        "reason": "Ad reduction is directly requested in two retained venues. The German sample counts ad mentions generally; search-specific frequency is unknown."
      },
      "rank": 1,
      "venue_counts": [
        {
          "venue_id": "app-gb",
          "texts": 1,
          "basis": "retained source-record lower bound"
        },
        {
          "venue_id": "trustpilot",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Fix Japanese text input in the iOS search box (dakuten, small kana, kanji conversion)",
      "segments": [
        "pinners"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "検索で文字変換が出来ない なので探したいものが探せなくなりました",
          "translation_mine": "Can't convert characters in search, so I can no longer find what I want",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-06",
          "read": "READ",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 2,
          "record_key": "T001"
        }
      ],
      "id": "R03",
      "collector_order": 3,
      "request_type": "Complaint-derived request to fix typing; retained wording reports a failure",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 3,
        "search_shopping_fit": 3,
        "evidence_strength": 3,
        "score": 12,
        "reason": "A basic search task is blocked; a single-country sample has the clearest denominator."
      },
      "rank": 2,
      "venue_counts": [
        {
          "venue_id": "app-jp",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "An AI filter that removes AI images entirely, including as an exclude option in search, not just 'see less'",
      "segments": [
        "pinners"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "AIを減らす、という選択肢しかないけど、普通に除外検索させてほしい。",
          "translation_mine": "There's only an option to reduce AI; I want to be able to exclude it in search",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-14",
          "read": "READ",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T006"
        },
        {
          "text": "I wish there were more efficient ways to detect AI generated content",
          "url": "https://itunes.apple.com/au/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-09-27",
          "read": "READ",
          "venue_id": "app-au",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 12,
          "record_key": "T065"
        }
      ],
      "id": "R02",
      "collector_order": 2,
      "request_type": "Explicit wording retained",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 3,
        "search_shopping_fit": 3,
        "evidence_strength": 2,
        "score": 11,
        "reason": "Reference quality matters to search; original-language evidence is retained but filter effectiveness is not tested."
      },
      "rank": 3,
      "venue_counts": [
        {
          "venue_id": "app-au",
          "texts": 1,
          "basis": "retained source-record lower bound"
        },
        {
          "venue_id": "app-jp",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Vet and remove scam / bait-and-switch store advertisers, and act on user reports",
      "segments": [
        "shoppers",
        "pinners"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "please can you try and stop th",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-07-25",
          "read": "READ",
          "note": "truncated by Trustpilot's listing",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 7,
          "record_key": "T039"
        }
      ],
      "id": "R04",
      "collector_order": 4,
      "request_type": "Complaint-derived request; explicit fragment is truncated",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 3,
        "search_shopping_fit": 3,
        "evidence_strength": 2,
        "score": 11,
        "reason": "Potential financial harm and shopping trust; allegations and truncated request wording need checking."
      },
      "rank": 4,
      "venue_counts": [
        {
          "venue_id": "trustpilot",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Trustworthy attribution and account management that optimises results rather than budget",
      "segments": [
        "advertisers"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "we have a concern on the accuracy of the ROAS they report to us",
          "url": "https://www.reddit.com/r/DigitalMarketing/",
          "date": "2026-05-28",
          "read": "READ",
          "locator": "thread 'Is Pinterest Ads ROAS Actually Accurate?...'",
          "venue_id": "r-digitalmarketing",
          "word_count": 14,
          "record_key": "T066"
        }
      ],
      "id": "R12",
      "collector_order": 12,
      "request_type": "Concern-derived product need; retained wording is not a direct feature request",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 3,
        "search_shopping_fit": 3,
        "evidence_strength": 1,
        "score": 10,
        "reason": "Attribution influences ad spending, but the retained text expresses a concern rather than specifying a fix."
      },
      "rank": 5,
      "venue_counts": [
        {
          "venue_id": "r-digitalmarketing",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Help organise and act on saves: search my boards, find duplicates, turn a board into a vendor brief or a DIY plan and shopping list, collect saves from other apps",
      "segments": [
        "pinners"
      ],
      "search_shopping": false,
      "evidence": [
        {
          "text": "I want to connect my Pinterest account so it can actually help me manage the ridiculous amount of stuff I’ve saved",
          "url": "https://www.reddit.com/r/ChatGPT/",
          "date": "2026-10-17",
          "read": "READ",
          "locator": "thread 'Can we please get a Pinterest plugin for ChatGPT?...'",
          "venue_id": "r-chatgpt",
          "word_count": 21,
          "record_key": "T023"
        }
      ],
      "id": "R09",
      "collector_order": 9,
      "request_type": "Explicit saved-library management request; broader workflow is interpretation",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 3,
        "evidence_strength": 2,
        "score": 9,
        "reason": "An explicit saved-library request supports planning; the broader cross-app workflow remains interpretation."
      },
      "rank": 6,
      "venue_counts": [
        {
          "venue_id": "r-chatgpt",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Let me hide pins and ads that tap through to a store by accident (ad placement on both swipe sides; small close targets)",
      "segments": [
        "pinners"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "せめて右側だけに出すなどしてほしい。",
          "translation_mine": "At least show them only on the right side",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-13",
          "read": "READ",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T009"
        }
      ],
      "id": "R14",
      "collector_order": 14,
      "request_type": "Explicit placement request; broader control is interpretation",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 3,
        "evidence_strength": 2,
        "score": 9,
        "reason": "Unintended navigation interrupts search; direct evidence is one original-language placement request."
      },
      "rank": 7,
      "venue_counts": [
        {
          "venue_id": "app-jp",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Show my own saved pins in my boards, in saved order; restore board tabs and an easy download button",
      "segments": [
        "pinners"
      ],
      "search_shopping": false,
      "evidence": [
        {
          "text": "pintrest change back the original download button to where it was",
          "url": "https://unstar.app/blog/pinterest-download-button-moved-to-share-cant-save-images-reviews-2026",
          "date": "2026-10-15",
          "read": "READ",
          "note": "Google Play review quoted in the Unstar study",
          "venue_id": "unstar",
          "locator": "Review listing; author and review identifier omitted",
          "secondary": true,
          "word_count": 11,
          "record_key": "T067"
        },
        {
          "text": "今までは設定でオンにしたボードごとのタブがホーム画面で見られたのにいきなり変わった（無くなった）。",
          "translation_mine": "The per-board tabs I could turn on for the home screen suddenly disappeared",
          "url": "https://itunes.apple.com/jp/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-05",
          "read": "READ",
          "venue_id": "app-jp",
          "locator": "Written review; date locates the example in the captured country feed",
          "translation_label": "Our translation (research collector); unaudited",
          "word_count": 1,
          "record_key": "T068"
        }
      ],
      "id": "R06",
      "collector_order": 6,
      "request_type": "Partly explicit: restore download; board controls are complaint-derived",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 2,
        "evidence_strength": 2,
        "score": 8,
        "reason": "Losing access to saved material interrupts return visits; several distinct controls are bundled."
      },
      "rank": 8,
      "venue_counts": [
        {
          "venue_id": "app-jp",
          "texts": 1,
          "basis": "retained source-record lower bound"
        },
        {
          "venue_id": "unstar",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Identify the product or maker behind a pin (inferred need)",
      "segments": [
        "shoppers"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "I saw this Pinterest coat and I need help finding it",
          "url": "https://www.reddit.com/r/femalefashionadvice/",
          "date": "2025-09-28",
          "read": "READ",
          "locator": "Thread title: I saw this Pinterest coat and I need help finding it",
          "venue_id": "r-femalefashionadvice",
          "word_count": 11,
          "record_key": "T069"
        }
      ],
      "note": "Inferred from behaviour, not stated as an ask to Pinterest",
      "id": "R07",
      "collector_order": 7,
      "request_type": "Inferred from requests to other communities; not an explicit request to Pinterest",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 3,
        "evidence_strength": 1,
        "score": 8,
        "reason": "Product identity is central to shopping, but the feature need is inferred from other-community behaviour."
      },
      "rank": 9,
      "venue_counts": [
        {
          "venue_id": "r-femalefashionadvice",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Reliable Shopify catalog sync, including bulk category removal; variant control is a broader complaint",
      "segments": [
        "advertisers"
      ],
      "search_shopping": true,
      "evidence": [
        {
          "text": "I need to remove specific product categories ... from my Pinterest catalog, but I can’t find a way to do this in bulk",
          "url": "https://community.pinterest.biz/c/merchants",
          "date": "2025-09-08",
          "read": "SNIPPET",
          "locator": "topic 'Help with product category removal from Shopify-synced catalog' (ellipsis mine)",
          "venue_id": "business",
          "editorial_ellipsis": true,
          "word_count": 23,
          "record_key": "T070"
        }
      ],
      "id": "R13",
      "collector_order": 13,
      "request_type": "Explicit bulk-removal request (SNIPPET); sync and variants are broader complaints",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 3,
        "evidence_strength": 1,
        "score": 8,
        "reason": "Catalog availability matters to shopping; the direct bulk-removal request is SNIPPET with editorial ellipsis."
      },
      "rank": 10,
      "venue_counts": [
        {
          "venue_id": "business",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Explain and resolve age-check rejections for reviewers who say they are old enough",
      "segments": [
        "pinners"
      ],
      "search_shopping": false,
      "evidence": [
        {
          "text": "Even though I am 13 it still would not let me sign up",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-01",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 13,
          "record_key": "T012"
        }
      ],
      "id": "R05",
      "collector_order": 5,
      "request_type": "Complaint-derived request; age and eligibility not verified",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 1,
        "evidence_strength": 2,
        "score": 7,
        "reason": "Access can fail completely, but stated age does not establish eligibility or the cause."
      },
      "rank": 11,
      "venue_counts": [
        {
          "venue_id": "app-gb",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "Stop emails and notifications after unsubscribe / uninstall",
      "segments": [
        "pinners",
        "advertisers"
      ],
      "search_shopping": false,
      "evidence": [
        {
          "text": "I unsubscribe from emails 5 times and each time they would use another email to spam me",
          "url": "https://itunes.apple.com/gb/rss/customerreviews/page=1/id=429047995/sortby=mostrecent/json",
          "date": "2026-10-05",
          "read": "READ",
          "venue_id": "app-gb",
          "locator": "Written review; date locates the example in the captured country feed",
          "word_count": 17,
          "record_key": "T015"
        }
      ],
      "id": "R10",
      "collector_order": 10,
      "request_type": "Complaint-derived request; retained wording reports continued messages",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 1,
        "evidence_strength": 2,
        "score": 7,
        "reason": "Repeated unwanted contact erodes control; reports do not verify unsubscribe state."
      },
      "rank": 12,
      "venue_counts": [
        {
          "venue_id": "app-gb",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "A human review when distribution collapses, instead of scripted 'fluctuation' replies",
      "segments": [
        "creators"
      ],
      "search_shopping": false,
      "evidence": [
        {
          "text": "Significant Drop in Impressions and Outbound Clicks Over the Last Two Months – Requesting Manual Review",
          "url": "https://community.pinterest.biz/c/creators",
          "date": "2026-06-28",
          "read": "SNIPPET",
          "locator": "topic title",
          "venue_id": "business",
          "word_count": 16,
          "record_key": "T071"
        }
      ],
      "id": "R11",
      "collector_order": 11,
      "request_type": "Explicit wording retained",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 2,
        "evidence_strength": 1,
        "score": 7,
        "reason": "Creator supply matters to search; the direct review request is only a topic-title snippet."
      },
      "rank": 13,
      "venue_counts": [
        {
          "venue_id": "business",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    },
    {
      "request": "An ad-free paid tier",
      "segments": [
        "pinners"
      ],
      "search_shopping": false,
      "evidence": [
        {
          "text": "I even suggested that they should make Pinterest an add free members club",
          "url": "https://www.trustpilot.com/review/pinterest.com?sort=recency",
          "date": "2026-10-02",
          "read": "READ",
          "venue_id": "trustpilot",
          "locator": "Review listing; author and review identifier omitted",
          "word_count": 13,
          "record_key": "T072"
        }
      ],
      "id": "R08",
      "collector_order": 8,
      "request_type": "Explicit wording retained",
      "count_note": "Counts cover retained supporting source records per venue, not all requests in the collection.",
      "judgment": {
        "consequence": 2,
        "search_shopping_fit": 1,
        "evidence_strength": 1,
        "score": 6,
        "reason": "Willingness to pay is stated, but no price or purchase commitment is observed."
      },
      "rank": 14,
      "venue_counts": [
        {
          "venue_id": "trustpilot",
          "texts": 1,
          "basis": "retained source-record lower bound"
        }
      ]
    }
  ],
  "jobs": [
    {
      "job": "Outfits and style",
      "serves": "Visual references, boards and product discovery; Assistant is an available feature per Pinterest, not measured adoption.",
      "alternatives": "TikTok, Instagram, Google image search, ChatGPT visual shopping (job-overlap judgment).",
      "evidence": [
        "JOB-A23",
        "JOB-B40",
        "JOB-B52"
      ],
      "open_problem": "Find the actual item behind a saved look, with usable stock and size information.",
      "label": "INT synthesis"
    },
    {
      "job": "Home and interiors",
      "serves": "Boards; Pinterest announced Restyle beta for room-photo editing and a limited Ask Pinterest web experiment.",
      "alternatives": "Instagram, TikTok, stores, Google AI Mode planning (job-overlap judgment).",
      "evidence": [
        "JOB-A26",
        "JOB-A27",
        "JOB-B43",
        "JOB-B44"
      ],
      "open_problem": "Carry inspiration into an actionable room plan; Restyle usage and comparative outcomes remain unknown.",
      "label": "INT synthesis"
    },
    {
      "job": "Recipes and meals",
      "serves": "Saved visual recipe references and search; food trends appear in Pinterest’s Predicts materials.",
      "alternatives": "Food blogs, YouTube, Google, TikTok (job-overlap judgment from supplied synthesis).",
      "evidence": [
        "JOB-A11",
        "JOB-B40"
      ],
      "open_problem": "Reach usable instructions from an image; neither source quality nor meal completion is measured here.",
      "label": "INT synthesis"
    },
    {
      "job": "Weddings",
      "serves": "Collect visual references and build a planning board.",
      "alternatives": "TikTok, The Knot, Zola and AI tools for early questions (job-overlap judgment).",
      "evidence": [
        "JOB-A21",
        "JOB-B42"
      ],
      "open_problem": "Turn a large inspiration board into a vendor brief. Different surveys do not establish a first-spark winner.",
      "label": "INT synthesis"
    },
    {
      "job": "Beauty",
      "serves": "Visual beauty references and saved looks; Predicts includes beauty trends.",
      "alternatives": "TikTok, Instagram, YouTube tutorials (job-overlap judgment).",
      "evidence": [
        "JOB-A11",
        "JOB-B40"
      ],
      "open_problem": "Distinguish achievable references from synthetic images and connect a look to instructions.",
      "label": "INT synthesis"
    },
    {
      "job": "Gifts",
      "serves": "Pinterest says holiday activity begins as early as September; saved ideas can support a shortlist.",
      "alternatives": "Amazon, Google, social feeds, ChatGPT and Etsy (job-overlap judgment).",
      "evidence": [
        "JOB-A18",
        "JOB-B29",
        "JOB-B30",
        "JOB-B45",
        "JOB-B60"
      ],
      "open_problem": "Move from an idea for a person to a trustworthy purchase. Shopping-start surveys have different wording and bases.",
      "label": "INT synthesis"
    },
    {
      "job": "Travel",
      "serves": "Save destination references and planning ideas (interpretation of the supplied jobs synthesis).",
      "alternatives": "Friends and family, Google, travel sites, AI and social media (job-overlap judgment).",
      "evidence": [
        "JOB-B46",
        "JOB-B47"
      ],
      "open_problem": "Carry an image into a feasible itinerary. Pinterest was not mentioned in ABTA’s release; that is not a measured rank.",
      "label": "INT synthesis"
    }
  ],
  "jobs_facts": [
    {
      "id": "JOB-A01",
      "section": "A",
      "claim": "Monthly searches on Pinterest (includes related-Pin loads and visual search)",
      "value": 80,
      "unit": "billion per month (more than)",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A02",
      "section": "A",
      "claim": "Share of searches that are visual: 'the vast majority'",
      "value": null,
      "unit": "qualitative",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A03",
      "section": "A",
      "claim": "Share of searches that are commercial: 'over half' (Q2 2026); 'approximately half' (Q1 2026)",
      "value": 50,
      "unit": "percent (about)",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "caveat": "Commercial is undefined; wording varies between over half and approximately half. Not an exact session-intent share."
    },
    {
      "id": "JOB-A04",
      "section": "A",
      "claim": "Text-based searches that are unbranded: 'over 96%'",
      "value": 96,
      "unit": "percent (more than)",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A05",
      "section": "A",
      "claim": "Monthly outbound clicks",
      "value": 1.7,
      "unit": "billion per month",
      "date": "2026-02-12",
      "url": "https://www.fool.com/earnings/call-transcripts/2026/02/12/pinterest-pins-q4-2025-earnings-call-transcript/",
      "publisher": "Pinterest (Motley Fool transcript)",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A06",
      "section": "A",
      "claim": "Share of impressions on search surfaces (visual and text)",
      "value": 72,
      "unit": "percent (more than)",
      "date": "2026-05-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q1/transcript/Q1-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "caveat": "Original wording is over 72% of our impressions, not necessarily ad impressions."
    },
    {
      "id": "JOB-A07",
      "section": "A",
      "claim": "Search ranking update: up to 16,000 user actions over 2 years; search fulfillment +about 70 bp, saves +about 390 bp (fulfillment undefined)",
      "value": 70,
      "unit": "basis points",
      "date": "2026-05-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q1/transcript/Q1-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A08",
      "section": "A",
      "claim": "UCAN searches and boards created grew faster than users in Q2 2026",
      "value": null,
      "unit": "qualitative",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A09",
      "section": "A",
      "claim": "UCAN monthly active users (+4% YoY)",
      "value": 106,
      "unit": "million",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A10",
      "section": "A",
      "claim": "Users arriving directly through the mobile app",
      "value": 85,
      "unit": "percent",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "caveat": "Does not establish exclusive app-only versus other-user populations."
    },
    {
      "id": "JOB-A11",
      "section": "A",
      "claim": "Predicts 2026: 21 trends released 9 Dec 2025; trends 'growing 4.4x faster than they were seven years ago'",
      "value": 4.4,
      "unit": "times",
      "date": "2025-12-09",
      "url": "https://newsroom.pinterest.com/news/pinterest-predicts-nonconformity-self-preservation-and-escapism-drive-21-trends-for-2026/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "caveat": "Predicts 55%/42% survey footnotes were not opened; no behavior inferred from those percentages."
    },
    {
      "id": "JOB-A12",
      "section": "A",
      "claim": "Predicts 2026 example: 'circus interior' searches +130%",
      "value": 130,
      "unit": "percent growth",
      "date": "2025-12-09",
      "url": "https://newsroom.pinterest.com/news/pinterest-predicts-nonconformity-self-preservation-and-escapism-drive-21-trends-for-2026/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A13",
      "section": "A",
      "claim": "Predicts 2025: 20 trends released 5 Dec 2024",
      "value": 20,
      "unit": "trends",
      "date": "2024-12-05",
      "url": "https://newsroom.pinterest.com/news/pinterest-predicts-20-bold-trends-for-2025/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-A14",
      "section": "A",
      "claim": "Pinterest says 88% of predictions over six years 'came true'",
      "value": 88,
      "unit": "percent",
      "date": "2026-10-15",
      "url": "https://fortune.com/2026/10/15/pinterest-predicts-2026-trends-accuracy-brooches-funhaus/",
      "publisher": "Fortune (reporting Pinterest)",
      "label": "CR",
      "read": "READ",
      "caveat": "Pinterest self-grades against its own 24-month definition. No basis for asserting most emerging trends would meet it."
    },
    {
      "id": "JOB-A15",
      "section": "A",
      "claim": "'Come true' defined as continued growth in searches, saves and shopping over 24 months",
      "value": 24,
      "unit": "months",
      "date": "2025-12-11",
      "url": "https://www.handmadeseller.com/p/re-capping-pinterest-trends-of-2025-how-did-they-fare",
      "publisher": "Handmade Seller (quoting Pinterest call)",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A16",
      "section": "A",
      "claim": "Gen Z drives 67% of Pinterest's 2026 trends",
      "value": 67,
      "unit": "percent",
      "date": "2026-10-15",
      "url": "https://fortune.com/2026/10/15/pinterest-predicts-2026-trends-accuracy-brooches-funhaus/",
      "publisher": "Fortune (reporting Pinterest)",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A17",
      "section": "A",
      "claim": "Predicts 2027 not found in this research; partner announced a theme reveal for December 2026. This does not establish publication status.",
      "value": null,
      "unit": "qualitative",
      "date": "2026-10-08",
      "url": "https://travelweekly.com.au/virgin-australia-partners-with-pinterest-for-pride-flight-2027-theme/",
      "publisher": "Travel Weekly AU",
      "label": "3P",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-A18",
      "section": "A",
      "claim": "Holiday activity on Pinterest 'spikes as early as September'",
      "value": null,
      "unit": "qualitative",
      "date": "2026-07-30",
      "url": "https://business.pinterest.com/blog/holiday-2026-starts-now-a-pinterest-guide-to-success/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A19",
      "section": "A",
      "claim": "Weekly Pinterest users who keep buying online in the Christmas-New Year week",
      "value": 55,
      "unit": "percent",
      "date": "2026-07-30",
      "url": "https://business.pinterest.com/blog/holiday-2026-starts-now-a-pinterest-guide-to-success/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A20",
      "section": "A",
      "claim": "Average advertiser incremental ROAS on Pinterest in a study (method not shown)",
      "value": 3.71,
      "unit": "ratio",
      "date": "2026-07-30",
      "url": "https://business.pinterest.com/blog/holiday-2026-starts-now-a-pinterest-guide-to-success/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A21",
      "section": "A",
      "claim": "Couples entering full wedding planning before the proposal (Zola, 11,500+ couples)",
      "value": 20,
      "unit": "percent (nearly 1 in 5)",
      "date": "2026-01-26",
      "url": "https://www.zola.com/expert-advice/the-first-look-report",
      "publisher": "Zola",
      "label": "SV",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-A22",
      "section": "A",
      "claim": "Pinterest users who say it helps them discover things they would not otherwise find (Pinterest-commissioned Decision Lab survey)",
      "value": 71,
      "unit": "percent",
      "date": "2026-01-13",
      "url": "https://www.emarketer.com/content/pinterest-grows-gen-z-go-to-organic-brand-discovery",
      "publisher": "eMarketer",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-A23",
      "section": "A",
      "claim": "Pinterest Assistant available to 'the vast majority of U.S. users' by end of July 2026",
      "value": null,
      "unit": "qualitative",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A24",
      "section": "A",
      "claim": "Assistant queries more commercially oriented than text search",
      "value": 25,
      "unit": "percentage points (about)",
      "date": "2026-02-12",
      "url": "https://www.fool.com/earnings/call-transcripts/2026/02/12/pinterest-pins-q4-2025-earnings-call-transcript/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A25",
      "section": "A",
      "claim": "Pinterest says its multimodal models beat closed models on shopping-recommendation relevancy (no method)",
      "value": 34,
      "unit": "percentage points",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A26",
      "section": "A",
      "claim": "Ask Pinterest: experimental standalone web app, limited access",
      "value": null,
      "unit": "qualitative",
      "date": "2026-06-17",
      "url": "https://techcrunch.com/2026/06/17/pinterest-launches-an-experimental-ai-shopping-app-called-ask-pinterest/",
      "publisher": "TechCrunch",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-A27",
      "section": "A",
      "claim": "Restyle (room photo redesign) beta announced for US and Canada; no usage",
      "value": null,
      "unit": "qualitative",
      "date": "2026-09-17",
      "url": "https://community.pinterest.biz/c/advertisers",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "source_locator": "Pinterest Presents recap: visual search ads, performance and more; 17 Sep 2026"
    },
    {
      "id": "JOB-A28",
      "section": "A",
      "claim": "Visual Search Ads beta in all ad markets 'in the coming weeks'; no results yet",
      "value": null,
      "unit": "qualitative",
      "date": "2026-09-17",
      "url": "https://community.pinterest.biz/c/advertisers",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "source_locator": "Pinterest Presents recap: visual search ads, performance and more; 17 Sep 2026"
    },
    {
      "id": "JOB-B29",
      "section": "B",
      "claim": "Start product searches on Google (Envision Horizons, n=1,035 US)",
      "value": 49.2,
      "unit": "percent",
      "date": "2026-02",
      "url": "https://www.emarketer.com/content/ai-quietly-deciding-which-products-consumers-never-see",
      "publisher": "eMarketer",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B30",
      "section": "B",
      "claim": "Start product searches on Amazon (Envision Horizons)",
      "value": 34.3,
      "unit": "percent",
      "date": "2026-02",
      "url": "https://www.emarketer.com/content/ai-quietly-deciding-which-products-consumers-never-see",
      "publisher": "eMarketer",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B31",
      "section": "B",
      "claim": "US consumers who have used AI for product research (49% a year earlier)",
      "value": 63.1,
      "unit": "percent",
      "date": "2026-02",
      "url": "https://www.emarketer.com/content/ai-quietly-deciding-which-products-consumers-never-see",
      "publisher": "eMarketer",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B32",
      "section": "B",
      "claim": "AI shoppers using ChatGPT for shopping (35% a year earlier); Gemini 38.5%, Rufus 13.5%",
      "value": 40.9,
      "unit": "percent",
      "date": "2026-02",
      "url": "https://www.emarketer.com/content/ai-quietly-deciding-which-products-consumers-never-see",
      "publisher": "eMarketer",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B33",
      "section": "B",
      "claim": "Forrester: ChatGPT third source for product search after Amazon and Google, ahead of Instagram and TikTok",
      "value": null,
      "unit": "qualitative",
      "date": "2025-12",
      "url": "https://www.forrester.com/report/gen-z-uses-social-channels-more-than-answer-engines-for-product-discovery/RES192448",
      "publisher": "Forrester",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B34",
      "section": "B",
      "claim": "Prefer to start buying journeys on Google (Smarty survey); Amazon 28.96%",
      "value": 56.68,
      "unit": "percent",
      "date": "2026-05-11",
      "url": "https://www.smarty.marketing/google-vs-chatgpt-shopping-decisions/",
      "publisher": "Smarty Marketing",
      "label": "SV",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B35",
      "section": "B",
      "claim": "Start product search on retailer sites like Amazon and Walmart (Bizrate, n=1,006)",
      "value": 79,
      "unit": "percent",
      "date": "2025-11",
      "url": "https://bizrateinsights.com/how-shoppers-navigate-ai-and-authenticity-state-of-consumer-trust-in-online-shopping/",
      "publisher": "Bizrate Insights",
      "label": "SV",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B36",
      "section": "B",
      "claim": "Jungle Scout: Amazon as start of product search, 57% in one wave and 74% in another release",
      "value": 57,
      "unit": "percent",
      "date": "undated",
      "url": "https://raveneyeglobal.com/insights/articles/is-amazon-a-search-engine-what-data-shows/",
      "publisher": "Raveneye (critique of Jungle Scout)",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B37",
      "section": "B",
      "claim": "Consumers who have used Pinterest as a search engine (Adobe Express, n=800, one day; Gen Z 47%)",
      "value": 39,
      "unit": "percent",
      "date": "2025-03-12",
      "url": "https://www.adobe.com/express/learn/blog/pinterest-as-a-search-engine",
      "publisher": "Adobe Express",
      "label": "SV",
      "read": "READ",
      "caveat": "Adobe Express: 800 consumers (16% Gen Z) plus 200 business owners, fielded 12 Mar 2025. WARC says only responses from people using Pinterest this way included; eligible/subgroup base unresolved. WARC and Pinterest descriptions of sponsorship conflict. Not a session share or behavioral calibration target."
    },
    {
      "id": "JOB-B38",
      "section": "B",
      "claim": "Gen Z who say they start searches on Pinterest instead of Google (Adobe Express; base unclear, Gen Z 16% of 800)",
      "value": 39,
      "unit": "percent",
      "date": "2025-03-12",
      "url": "https://www.adobe.com/express/learn/blog/pinterest-as-a-search-engine",
      "publisher": "Adobe Express",
      "label": "SV",
      "read": "READ",
      "caveat": "Adobe Express: 800 consumers (16% Gen Z) plus 200 business owners, fielded 12 Mar 2025. WARC says only responses from people using Pinterest this way included; eligible/subgroup base unresolved. WARC and Pinterest descriptions of sponsorship conflict. Not a session share or behavioral calibration target."
    },
    {
      "id": "JOB-B39",
      "section": "B",
      "claim": "Gen Z weekly use: Google 90%, TikTok search 86%, leading AI platform 60% (WARC with TikTok)",
      "value": 86,
      "unit": "percent",
      "date": "2025-09-10",
      "url": "https://www.tubefilter.com/2025/09/10/tiktok-search-engine-ads-new-research/",
      "publisher": "Tubefilter",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B40",
      "section": "B",
      "claim": "Fashion and beauty queries more likely on social video engine than elsewhere (WARC/TikTok); cooking +23%",
      "value": 26,
      "unit": "percent more likely",
      "date": "2025-09-10",
      "url": "https://www.tubefilter.com/2025/09/10/tiktok-search-engine-ads-new-research/",
      "publisher": "Tubefilter",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B41",
      "section": "B",
      "claim": "Gen Z who turn to social first when looking for information (search engines 32%, AI 11%)",
      "value": 41,
      "unit": "percent",
      "date": "2025-05-29",
      "url": "https://investors.sproutsocial.com/news/news-details/2025/New-Research-from-Sprout-Social-Finds-Social-Media-is-the-Top-Place-Gen-Z-Turns-to-for-Search-Surpassing-Traditional-Search-Engines/default.aspx",
      "publisher": "Sprout Social",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B42",
      "section": "B",
      "claim": "The Knot 2026: Pinterest most used platform for wedding inspiration; TikTok usage grew 2.5x",
      "value": 2.5,
      "unit": "times (TikTok growth)",
      "date": "2026-02-23",
      "url": "https://www.homepagenews.com/retail-articles/the-knot-gen-z-ai-paying-bigger-role-in-resilient-wedding-market/",
      "publisher": "HomePage News (The Knot study)",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B43",
      "section": "B",
      "claim": "UK adults using Pinterest for interiors ideas (Instagram 24%, TikTok 13%, stores 30%; Pinterest 44% of 25-34)",
      "value": 22,
      "unit": "percent",
      "date": "2025-11-19",
      "url": "https://furniturenews.net/news/social-media-the-biggest-influence-on-young-adults-interiors-reports-sofology",
      "publisher": "Furniture News (Sofology survey)",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B44",
      "section": "B",
      "claim": "UK under-35 homeowners' top home inspiration source: Instagram 41% (TikTok 36%); Pinterest not in top five",
      "value": 41,
      "unit": "percent",
      "date": "2025-06-17",
      "url": "https://www.independent.co.uk/news/uk/home-news/instagram-tiktok-compare-the-market-social-media-friends-b2771190.html",
      "publisher": "The Independent (Compare the Market)",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B45",
      "section": "B",
      "claim": "Social media as a source of holiday gift ideas (AI chatbots 12%)",
      "value": 45,
      "unit": "percent",
      "date": "2025-11-04",
      "url": "https://sproutsocial.com/insights/press/social-media-overtakes-traditional-channels-for-holiday-shopping-inspiration/",
      "publisher": "Sprout Social",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B46",
      "section": "B",
      "claim": "UK adults using AI for holiday (travel) inspiration (8% in 2025; 29% of 25-34)",
      "value": 14,
      "unit": "percent",
      "date": "2026-10-13",
      "url": "https://www.abta.com/news/ai-catches-social-media-source-holiday-inspiration-traditional-sources-still-have-biggest-say",
      "publisher": "ABTA",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B47",
      "section": "B",
      "claim": "UK travellers using AI tools to plan holidays (40% in 2025)",
      "value": 52,
      "unit": "percent",
      "date": "2026-06-11",
      "url": "https://mmgyintel.com/uk-travellers-lead-europe-in-using-ai-and-social-media-to-plan-holidays-new-study-reveals/",
      "publisher": "MMGY Travel Intelligence",
      "label": "SV",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B48",
      "section": "B",
      "claim": "Google AI Mode monthly active users",
      "value": 1,
      "unit": "billion (more than)",
      "date": "2026-05-19",
      "url": "https://blog.google/products-and-platforms/products/search/ai-mode-us-insights/",
      "publisher": "Google",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-B49",
      "section": "B",
      "claim": "Google said more than one in six searches used voice or images; general US Search versus AI Mode denominator unresolved",
      "value": null,
      "unit": "qualitative; denominator unresolved",
      "date": "2026-05-19",
      "url": "https://blog.google/products-and-platforms/products/search/ai-mode-us-insights/",
      "publisher": "Google",
      "label": "CR",
      "read": "READ",
      "hold_numeric_use": true
    },
    {
      "id": "JOB-B50",
      "section": "B",
      "claim": "AI Mode planning queries grew faster than AI Mode overall (6 months)",
      "value": 80,
      "unit": "percent faster",
      "date": "2026-05-19",
      "url": "https://blog.google/products-and-platforms/products/search/ai-mode-us-insights/",
      "publisher": "Google",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-B51",
      "section": "B",
      "claim": "Google Shopping Graph product listings",
      "value": 60,
      "unit": "billion (over)",
      "date": "2026-05-19",
      "url": "https://blog.google/products-and-platforms/products/shopping/google-shopping-cart/",
      "publisher": "Google",
      "label": "CR",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B52",
      "section": "B",
      "claim": "ChatGPT launches visual shopping with image-as-inspiration upload and Agentic Commerce Protocol for discovery",
      "value": null,
      "unit": "qualitative",
      "date": "2026-03-24",
      "url": "https://openai.com/index/powering-product-discovery-in-chatgpt/",
      "publisher": "OpenAI",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-B53",
      "section": "B",
      "claim": "ChatGPT weekly active users",
      "value": 900,
      "unit": "million (more than)",
      "date": "2026-02-27",
      "url": "https://searchengineland.com/chatgpt-900-million-weekly-active-users-470492",
      "publisher": "Search Engine Land",
      "label": "CR",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B54",
      "section": "B",
      "claim": "Generative-AI referral traffic to US retail sites, 2025 holiday season YoY (Adobe Analytics)",
      "value": 693.4,
      "unit": "percent growth",
      "date": "2026-01-07",
      "url": "https://news.adobe.com/news/2026/01/adobe-holiday-shopping-season",
      "publisher": "Adobe",
      "label": "3P",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B55",
      "section": "B",
      "claim": "US adults most likely to shop via Instagram (TikTok 30.5%; sample 77% female)",
      "value": 37.2,
      "unit": "percent",
      "date": "2025-09",
      "url": "https://www.emarketer.com/content/instagram-tops-social-shopping-choices-us-adults",
      "publisher": "eMarketer (Power Digital)",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B56",
      "section": "B",
      "claim": "Gen Z who say they have stopped buying through TikTok Shop (Harris)",
      "value": 63,
      "unit": "percent",
      "date": "2026-08-12",
      "url": "https://www.emarketer.com/content/shoppers-checking-on-tiktok-more-than-anywhere",
      "publisher": "eMarketer",
      "label": "SV",
      "read": "READ"
    },
    {
      "id": "JOB-B57",
      "section": "B",
      "claim": "Images saved per month on Cosmos",
      "value": 10,
      "unit": "million (over)",
      "date": "2026-01-20",
      "url": "https://www.cosmos.so/blog/the-future-of-cosmos",
      "publisher": "Cosmos",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-B58",
      "section": "B",
      "claim": "Cosmos total funding ($6M seed + $15M Series A)",
      "value": 21,
      "unit": "million USD",
      "date": "2026-03-17",
      "url": "https://wwd.com/business-news/business-features/cosmos-app-visual-inspiration-creatives-design-1238680412/",
      "publisher": "WWD",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-B59",
      "section": "B",
      "claim": "Lemon8 daily active users (users not disclosed by ByteDance)",
      "value": 1,
      "unit": "million",
      "date": "2025-01-08",
      "url": "https://www.emarketer.com/content/tiktok-s-uncertain-future-boosts-lemon8-growth-whatnot-livestream-shopping-expansion",
      "publisher": "eMarketer",
      "label": "3P",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-B60",
      "section": "B",
      "claim": "Etsy app in ChatGPT in beta; 100M+ listings",
      "value": 100,
      "unit": "million listings",
      "date": "2026-05-05",
      "url": "https://techcrunch.com/2026/05/05/etsy-launches-its-app-within-chatgpt-as-it-continues-its-ai-push/",
      "publisher": "TechCrunch",
      "label": "CR",
      "read": "SNIPPET"
    },
    {
      "id": "JOB-C61",
      "section": "C",
      "claim": "Ready: 'When users have intent but don't have the exact words, brand, or product in mind, that's where we win.'",
      "value": null,
      "unit": "quote",
      "date": "2026-02-12",
      "url": "https://www.fool.com/earnings/call-transcripts/2026/02/12/pinterest-pins-q4-2025-earnings-call-transcript/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-C62",
      "section": "C",
      "claim": "Ready: general purpose search 'up for grabs'; 'fit-for-purpose search still wins in key verticals like travel and consumer products'",
      "value": null,
      "unit": "quote",
      "date": "2026-02-12",
      "url": "https://www.fool.com/earnings/call-transcripts/2026/02/12/pinterest-pins-q4-2025-earnings-call-transcript/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-C63",
      "section": "C",
      "claim": "Ready: half of searches commercial vs 'only 2%' of ChatGPT prompts (Pinterest's comparison of different measures)",
      "value": 2,
      "unit": "percent (ChatGPT, as cited)",
      "date": "2026-05-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q1/transcript/Q1-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-C64",
      "section": "C",
      "claim": "Ready: barriers to agentic commerce 'likely not technical, but around user behavior and ecosystem incentives'",
      "value": null,
      "unit": "quote",
      "date": "2026-05-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q1/transcript/Q1-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-C65",
      "section": "C",
      "claim": "Ready: 'search will continue to fragment' with vertical-specific winners",
      "value": null,
      "unit": "quote",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-C66",
      "section": "C",
      "claim": "Ready: 'still a long way from having fully monetized all the commercial intent'",
      "value": null,
      "unit": "quote",
      "date": "2026-08-04",
      "url": "https://s204.q4cdn.com/369458543/files/doc_earnings/2026/q2/transcript/Q2-2026-Transcript.pdf",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ"
    },
    {
      "id": "JOB-C67",
      "section": "C",
      "claim": "Ready at Presents: 'Pinterest is now a performance platform'; 'over 96% of searches are unbranded'",
      "value": null,
      "unit": "quote",
      "date": "2026-09-17",
      "url": "https://newsroom.pinterest.com/news/bill-ready-at-pinterest-presents-2026/",
      "publisher": "Pinterest",
      "label": "CR",
      "read": "READ",
      "caveat": "Do not broaden the scoped text-search statement from JOB-A04 to every search surface."
    },
    {
      "id": "JOB-C68",
      "section": "C",
      "claim": "Rosenblatt downgrade to Neutral on chatbot competition; target $49 to $30",
      "value": 30,
      "unit": "USD target",
      "date": "2025-11-05",
      "url": "https://www.investing.com/news/analyst-ratings/pinterest-stock-downgraded-by-rosenblatt-on-ai-chatbot-competition-concerns-93CH-4333555",
      "publisher": "Investing.com",
      "label": "AN",
      "read": "READ"
    },
    {
      "id": "JOB-C69",
      "section": "C",
      "claim": "Jefferies: PINS' AI risk 'more immediate, even if AI capabilities were to plateau'",
      "value": null,
      "unit": "quote",
      "date": "2026-02-13",
      "url": "https://www.marketwatch.com/story/pinterest-shares-are-sinking-the-ai-risk-is-now-one-analyst-says-03c5235b",
      "publisher": "MarketWatch",
      "label": "AN",
      "read": "READ"
    },
    {
      "id": "JOB-C70",
      "section": "C",
      "claim": "RBC downgrade; roadmap 'lacks a what's next'; target $38 to $17",
      "value": 17,
      "unit": "USD target",
      "date": "2026-02-13",
      "url": "https://www.investing.com/news/analyst-ratings/pinterest-stock-downgraded-by-rbc-capital-as-product-cycle-thesis-falters-93CH-4505270",
      "publisher": "Investing.com",
      "label": "AN",
      "read": "READ"
    },
    {
      "id": "JOB-C71",
      "section": "C",
      "claim": "Citi downgrade: tariffs, sales disruption, AI 'cloning' visual discovery (Invezz paraphrase)",
      "value": null,
      "unit": "qualitative",
      "date": "2026-02-13",
      "url": "https://invezz.com/news/2026/02/13/citi-sees-3-major-risks-in-pinterest-stocks-path-to-recovery/",
      "publisher": "Invezz",
      "label": "AN",
      "read": "READ"
    },
    {
      "id": "JOB-C72",
      "section": "C",
      "claim": "Roth Neutral $25: clean Q2 beat; ad pricing +1% YoY after -5%",
      "value": 25,
      "unit": "USD target",
      "date": "2026-08-06",
      "url": "https://www.cantechletter.com/2026/08/the-bull-and-bear-case-for-pinterest/",
      "publisher": "Cantech Letter",
      "label": "AN",
      "read": "READ"
    }
  ],
  "labels": {
    "CR": "Company-reported; attribute to the named company",
    "SV": "Survey; answers under its own wording and sample",
    "3P": "Third-party report or estimate",
    "AN": "Analyst opinion as reported",
    "INT": "Interpretation; not a competitive measurement"
  },
  "disagreements": [
    {
      "title": "Japanese typing can block the search itself",
      "theme_ids": [
        "V01"
      ],
      "body": "22 of 50 JP App Store reviews in the captured 3–17 Oct 2026 window report Japanese search-input trouble. This local failure is obscured by an English complaint taxonomy; it is not an estimate of affected users.",
      "denominator": "50 JP written reviews; lower-star text read in full, higher-star text skimmed."
    },
    {
      "title": "Shopping trust moves into the foreground",
      "theme_ids": [
        "V17"
      ],
      "body": "Trustpilot reviewers allege scam or bait-and-switch advertised stores. The retained evidence is 2 Trustpilot records and 1 DE App Store record. A copied garment complaint is evidence of a report, not proof against a merchant.",
      "denominator": "About 22 Trustpilot reviews reported read; exact denominator unavailable. DE sample: 50 written reviews."
    },
    {
      "title": "The pin leaves a product-identification job unfinished",
      "theme_ids": [
        "V18"
      ],
      "body": "Three retained thread titles ask other communities to identify an outfit, bedframe or wedding dress. This suggests a handoff problem; it does not establish how frequently Pinterest fails or constitute a direct feature request to Pinterest.",
      "denominator": "Retained lower bound: 1 record each in fashion, interiors and wedding communities. Posts listed: 65, 52 and 30 respectively; read denominators not recorded."
    },
    {
      "title": "An advertiser’s click is not a shopper’s purchase",
      "theme_ids": [
        "V29",
        "V30",
        "V34"
      ],
      "body": "Advertisers report both weak conversion and attribution disputes, while some praise visual purchase niches. These are self-reports, with promotion risk in marketing communities. They cannot establish campaign effectiveness.",
      "denominator": "r/PPC: 20 posts listed; r/shopify: 31; r/DigitalMarketing: 78. These are discovery volumes, not verified read counts; category-level forum denominator unavailable."
    }
  ],
  "audit_queue": [
    "Recheck the JP 22/50 and DE 31/50 theme assignments against all captured reviews, and have a fluent reader check Japanese/German excerpts and our translations.",
    "Recover per-venue text denominators and deduplicate source records before interpreting any count; check same-date reviews and multiple comments in one thread.",
    "Open every SNIPPET, beginning with truncated scam-report requests, catalog controls and creator manual-review requests; verify editorial ellipses and secondary Google Play quotes.",
    "Check marketing-forum posts for tool-seller promotion and separate shoppers, creators and advertisers; compare adverse reports with praise.",
    "Recode inferred product needs separately from explicit requests and challenge the judgment ranking; verify survey response bases and company feature availability before treating them as behavior."
  ]
}